Market research is “the function that links the consumers, customers, and public to the marketer through information — information used to identify and define marketing opportunities and problems; generate, refine, and evaluate marketing actions; monitor marketing performance; and improve understanding of marketing as a process. Prime Time Group is a full service Marketing Research and Analysis with extensive experience in providing all types of research. We conduct in–depth business research studies of the value chain to understand the market characteristics (supply and demand, size and growth of the business, industry trends, technology assessment, competitor positioning, consumer preferences, regulatory/legal requirements, etc.). We offer our fieldwork and market research services and advice to make recommendations on how best to meet your research needs using the most appropriate technique and methodology. Our service is of integrated nature which is tailored to meet the specific objectives of our clients.
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